Muslim-led coalition launches anti-BDS investment campaign

Subheadline
The Unbreakable Bond Coalition says its $1 peace investment initiative will support dialogue, interfaith partnership and economic cooperation as an alternative to boycott politics.
By Mutiu Olawuyi


A coalition of Muslim, interfaith and youth-led organizations is launching a global Anti-BDS Investment Campaign in New York City, calling on supporters of peace, coexistence and Muslim-Jewish partnership to invest in what organizers describe as “bridges, not boycotts.”

The initiative, announced by the Unbreakable Bond Coalition, is scheduled to officially launch on Thursday, July 9, 2026, in New York City.
The coalition includes the American Muslim & Multifaith Women’s Empowerment Council, known as AMMWEC, the Muslim Women Speakers Bureau, the Global Youth Unity Project, Abraham PRC, Muslims-Israel Dialogue, and partner organizations.

According to organizers, the campaign calls on 500,000 supporters around the world to contribute at least $1 by October 9, 2026, with the goal of raising a minimum of $500,000 in startup capital to be invested in Israel treasury bonds.

The coalition says the fund will be overseen by a fiduciary board of trustees and managed through a contracted financial institution. Investment yields are expected to support organizations focused on dialogue, education and fighting hate, including Sharaka, the Jerusalem Interfaith Center, the Combat Antisemitism Movement, and Debate for Peace.

The campaign is being framed as a Muslim-led and interfaith response to the Boycott, Divestment and Sanctions movement, commonly known as BDS. For years, BDS supporters have argued that boycotts are a form of pressure against Israeli policies toward Palestinians. The Unbreakable Bond Coalition, however, argues that broad boycotts can deepen separation and may unintentionally harm workers and families who depend on cross-border economic activity.

The coalition’s message is direct: “Not boycotts. Not division. Not hate. But investment, dialogue, coexistence, and a shared future.”

Organizers say the campaign is not only financial. It is symbolic. By asking ordinary people to contribute at least $1, they hope to turn a political argument into a mass civic statement against antisemitism, extremism and religious division.

The coalition says it believes that economic bridges create opportunity, dialogue creates understanding, and partnership creates peace.

That message arrives at a time when Muslim-Jewish relations remain under severe pressure globally. War, civilian suffering, antisemitism, Islamophobia, political polarization and mistrust have made dialogue more difficult in many communities. In that climate, the coalition is choosing a controversial but intentional path: direct investment as a rejection of isolation.

For Bronx residents, the story has local significance because the borough is home to Muslims, Jews, Christians, immigrants, African communities, Arab communities, South Asian communities, Caribbean communities and others who live side by side. Global conflicts often create emotional pressure in local neighborhoods, schools, houses of worship and civic spaces.

The challenge for any peace initiative is credibility. Dialogue must not erase suffering. Investment must not silence legitimate human rights concerns. Interfaith partnership must not become public relations without accountability. But the reverse is also true: anger without dialogue rarely builds a future; isolation without relationship rarely produces trust.

A serious peace effort must make room for difficult truths, including the pain of Israelis, the pain of Palestinians, and the responsibility of faith leaders to prevent hatred from spreading into local communities.

The Unbreakable Bond Coalition says its work is rooted in that responsibility.
AMMWEC describes itself as a Muslim women-led civil rights and interfaith organization focused on Muslim-Jewish partnership, fighting antisemitism, opposing extremism and challenging all forms of hate.

The Global Youth Unity Project says it works to empower young leaders across cultures and religions to reject hate, challenge extremism and become ambassadors for peace through education, leadership and human connection.

Abraham PRC says it advances the spirit of the Abraham Accords by strengthening relationships among Muslims, Jews, Christians and other communities of faith.
Muslims-Israel Dialogue describes itself as a grassroots initiative supporting normalization, dialogue and peaceful relations between Muslim communities and the State of Israel.

The coalition’s broader message is that Muslims and Jews are not destined to be enemies, and that future peace will require courage from people willing to build relationships even when division is politically easier.

“This campaign is more than an investment strategy,” the coalition said in its announcement. “It is a statement: Muslims and Jews are not destined to be enemies. Peace is possible. Cooperation is possible. A different future is possible.”

The campaign asks supporters to “invest $1, reject hate, build bridges, and become part of the Unbreakable Bond.”

Whether the initiative attracts broad support or public criticism, it has placed a difficult but important question before interfaith communities: should the future be shaped mainly by boycott and separation, or by carefully managed dialogue, accountability and cooperation?

For the Bronx and for New York City, where global tensions often meet local diversity, the answer matters. Peacebuilding cannot be passive. It requires people willing to listen, invest, disagree responsibly and protect one another from hate.

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